The band Foals is formed by 5 oxford drop outs. This straight away draws us to the obvious conclusion that their audience will be people (students) at the age of 16-23. Foals seems to target middle class (C1/ B) white males between the age of 16-23, this is shown by the band members being white males and by doing interviews with middle class newspapers such as ‘The Independent’.
We get this impression of the target audience being 16-23 due to many of the bands pictures. Many of the pictures of the band contain them doing something fun and rebellious. For example you would normally associate balloons with fun and party’s, this connotes that they life to live a free and fun life that is full of parties which most student (16-23) would want to do as well.
Foals seem to have a different style of music to any other I have heard. It is more ‘random’ then planned. This will draw younger audiences in due to the fact that they like to do thing on the whim and experiment with stuff. Their style is very laid back and relaxed which fits perfectly with the audience they are targeting by the use of hoodies and jeans, a causal but effective look.
